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ST. LOUIS, MO — Construction is underway to completely scrape and rebuild the Burger King®’ in Sunset Hills, MO into one of the brand’s flagship locations. The restaurant at 10734 Sunset Hills Plaza, which is operated by Maryland Heights-based Broadway Restaurant Group, will be one of the first in the world to debut Burger King’s new exterior restaurant design. The renovated restaurant is scheduled to reopen late July.
The new “Pavilion” design, created by Burger King’s resident architects, centers around the brand’s iconic Flame Grilling, which was made popular when the fast food chain was established in 1954. Design elements include sustainable, handcrafted finishes and natural, wood textures. The exterior finishes break up the continuity of space to reflect areas for eating, cooking and driving through. The more modern look is part of Burger King’s first total rebranding in more than 20 years. While only select locations will showcase the new exterior, all Burger King locations will feature new menu boards, uniforms, signage and a new logo, which is an homage to the brand’s iconic, early logo design.
“Burger King has taken the guest experience to a whole new level from other fast-food restaurants in recent years,” said Henry Delouvrier, co-founder and managing partner of Broadway Restaurant Group. “From upgrading the look and feel of restaurants, debuting innovative products like the new Ch’King™ Chicken Sandwich and improving the quality of ingredients in core products, it is more enjoyable and satisfying than ever to dine and work at our restaurants.”
Franchisee Broadway Restaurant Group is one of a select group of United States franchisees that consults with corporate and test market concepts, including the meatless Impossible WHOPPER®, which is a huge national success after being test-launched in St. Louis. The franchisee operates locations in St. Louis, across Missouri and Southern Illinois.
The renovated Sunset Hills location will offer several options for a contactless customer experience including drive through lanes and mobile ordering. The Sunset Hills Burger King creates 30 to 40 jobs and is hiring employees of all levels. Candidates can apply in person or at http://b-restaurants.com/careers.
“We strive to hire and promote right from the surrounding communities, giving residents a livelihood and path to career growth. In fact, ninety percent of Broadway Restaurant Group managers have been promoted from within,” said Delouvrier. Broadway Restaurant Group awards $1,000 college scholarships each year to employees or community members in the surrounding community.
ABOUT BROADWAY RESTAURANT GROUP
Managing partners, Henry Delouvrier of New York City and Christine Apold of Toronto, founded Broadway Restaurant Group in November 2016. Based in Maryland Heights, Broadway Restaurant Group operates locations in St. Louis, across Missouri and Southern Illinois. Broadway Restaurant Group is one of a select group of United States Burger King franchisees that consults with corporate and test market concepts, including the Impossible Whopper. For more information, visit https://www.b-restaurants.com, email [email protected] or call (314) 872-9235.
ABOUT THE BURGER KING® BRAND
Founded in 1954, the BURGER KING® brand is the second-largest, fast food hamburger chain in the world. Every day, more than 11 million guests visit BURGER KING® restaurants around the world. Burger King beef patties are made with 100% beef with no fillers, no preservatives and no additives. All Burger King burgers, including the flagship WHOPPER® sandwich and the plant-based Impossible WHOPPER®, are flame-grilled for a premium taste profile. To learn more about the BURGER KING® brand, please visit the BURGER KING® brand website at www.bk.com.
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Media Contact:
Rachel Brown
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