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The Driving Force of the Synergy Group Team is Results.

Over the past 20 years, we have created and managed successful marketing programs, developed websites and executed media campaigns for hundreds of organizations in the St. Louis region and beyond. We help our clients develop marketing strategies, improve their branding, gain exposure and implement marketing campaigns to support business development.

As a single-source marketing communications firm, our team of in-house strategic marketing, writing, graphic design and web design experts work with clients on short-term projects, like a new website or logo redesign, and also as an ongoing marketing partner.

Strategic Marketing Planning

Our 360° strategic planning process provides a deep understanding of your organization, its position in the marketplace, and key sales opportunities leading to a results-based marketing communications strategy.

Websites

We combine forward-thinking marketing expertise with innovative technologies to express corporate brands through award-winning websites. SEO strategies build online presence and convert targeted traffic into customers.

Publicity

Whether your goal is to generate awareness or maintain credibility in a crisis, we bring your message into sharp focus. We know how, when and where to pitch your story and are known for solid results every time.

Social Media & Digital Marketing

We manage our clients social media presence, saving time and increasing measurable results. We cultivate relevant content and create engaging posts to increase engagement and followers. Our digital marketing specialists also create highly targeted email marketing and digital ad campaigns.

Branding & Marketing Materials

Whether you are developing a new brand or modernizing your marketing materials, Synergy Group has the design, IT and strategic marketing and writing team to make a lasting impression.

Market Research

Whether your goal is to refine a product, improve customer service, generate testimonials or provide data for a grant application, market research is the best way to understand your audiences. Our in-house PHD researcher collaborates with our marketing communications staff for focus groups, surveys and one-on-one interviews.

Why Synergy

We blend our marketing communications expertise with your intrinsic client knowledge to create a strategic marketing partnership that delivers measurable results.

Latest Client News

The Ethical Society of Police has released the following official statement regarding the retirement of SLMPD Chief John Hayden

  September 8, 2021 OFFICIAL STATEMENT OF THE ETHICAL SOCIETY OF POLICE John Hayden’s nearly 35-year career of public service through the ranks of the St. Louis Metropolitan Police Department is a source of inspiration for us all. So many of our members have been mentored by Chief Hayden or otherwise influenced by him in a meaningful way.  We wish Chief Hayden all of the best in his retirement and journey forward. When Chief Hayden was appointed, we issued our public support yet stated that we would hold him accountable for our community and our officers as we’ve held previous chiefs accountable. The same holds true for the next Chief of Police who undoubtedly has a complex job ahead. The next Chief of the state’s second-largest police force will be called to address such challenging issues as recruitment and retention, bias and racism within the department, and building the trust of the community. He or she must be someone who understands equality, fair police tactics, strategies, and community engagement. If police morale and retention are to improve, the next Chief must be bold in instituting policies to make SLMPD competitive with other departments, including pay raises; addressing the lack of manpower, possibly through 10 to 12-hour shifts; and making the recruitment and promotions process fair by allowing failed applicants to retest within six to 12-months and limiting the discretion that the Director of Personnel has in the hiring process. We support a nationwide search that begins within our own ranks. […]

Knoebel Constructions celebrates 40th anniversary, begins 19,200-square-foot headquarters expansion

Click image to open high-res version, then right-click to download ST. LOUIS, MO – Knoebel Construction, one of the largest general contractors and fastest-growing companies in St. Louis, is celebrating its 40th anniversary. Since 1981, the firm has built thousands of commercial locations across 48 states for major retail, restaurant, grocery health/wellness and automotive brands. Projects range from major regional shopping centers to franchise, chain and independent builds and renovations nationwide. To support ongoing growth, the general contractor, which employs more than 90 team members, is expanding its headquarters in Chesterfield, MO. Knoebel purchased an adjacent 3-acre parcel this Spring. Construction is scheduled to begin this Winter and complete next Fall.  Knoebel built an early, positive reputation by focusing on high-profile interior mall store construction and renovation projects, including at Mid Rivers Mall and St. Clair Square. In 1986, Knoebel gained attention when it simultaneously completed 24 stores in St. Louis Centre before the mall’s grand opening, followed by interior finishes for another 33 retailers. Knoebel also had a dedicated historic renovation department early on that completed high-profile projects such as the transformation of the five-story Traders Building on Laclede’s Landing into an office and retail complex and the renovation of the former Sligo Steel Complex into a headquarters for M.C. Distributors. By focusing on creating a positive end-user experience with each build, Knoebel has become the preferred national construction partner for many national retail and restaurant brands. Multi-project client relationships include 127 locations for fashion boutique Altar’d State in nine […]

HomeAdvantage expands to serve credit union members nationally

SCOTTSDALE, AZ – HomeAdvantage®, the largest real estate Credit Union Service Organization, is expanding nationally to help credit unions secure more of their members’ purchase mortgage business no matter where in the United States the real estate transaction takes place. Credit union members can now connect with certified real estate agents and earn HomeAdvantage Cash Rewards in nearly every state and metro area in the U.S.   “Offering a national agent network is transformative to our becoming a central provider of real estate relationships; bringing CUs, members and agents together in a way that hasn’t been possible before,” said Herb Behrens, CEO of HomeAdvantage. “The result of this expanded reach is more leads and loans for our credit union partners and more rewards for their members.” When credit union members use HomeAdvantage to buy a home, an impressive 85 percent of those applicants stay with the credit union for financing. Members also earn cash-back savings in the form of HomeAdvantage Cash Rewards when they use the program, which average $1,900 per real estate transaction. More than $58 million in Cash Rewards have been distributed during the program’s lifetime.  The HomeAdvantage real estate marketing platform’s frontend tools attract members at the beginning of their home-buying journey. Backend systems and personal touchpoints nurture them until they are ready to transact. One of those critical touchpoints is the connection to a HomeAdvantage-certified real estate agent who is trained to keep credit union financing top-of-mind. The HomeAdvantage network has agents who represent many local, boutique […]